Pitching Research

A pitching platform made for aspiring researchers

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Simplified research process

Pitching Research provides a structured way to navigate existing academic literature, generate new hypotheses and communicate ideas


Sound questions

It’s all about nurturing worthwhile fledgling research projects. This guide for the early stages of research development aims to produce a well-rounded, effective and achievable research project. It does so by providing a simple mechanism for sounding out a new idea and starting a conversation with a potential research mentor – an expert in the field.

A Simple tool

At its core, the paper proposes a 2-page template tool which recognizes that the typical research mentor is heavily over-committed – they are extremely time poor, very busy and usually grumpy. They do not want to (and will not) read pages and pages and pages of rambling thoughts – the mentor just wants all the salient aspects, sufficient to make a call on the inherent academic merits of your idea. Something that they can read and digest in 15 minutes.

Expert guidance


12,000+ SSRN Downloads


246 All time rank (out of 500,000+ papers)


Presented in 51+ Countries/ jurisdictions


You structure your thoughts and ideas, link them together, look for loopholes and practice communicating it all to academic gurus of your field.


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Welcome to Pitching Research Project!

I am Robert Faff, the “Pitching Doctor” and the professor in the UQ Business School. I created the template designed to help novice researchers navigate existing academic literature, generate new hypotheses, communicate their ideas clearly, and maintain focus in order to maximize the value of your time. If it’s your first time using the tool, either as a student, or as a mentor, all the information can be overwhelming, so here you will find the step-by-step guide to get you started. Good luck on your research journey!


Step 1. What is the Pitching Research Template? Tool Guide will give you a brief overview of the PR.

Step 2. Check out YouTube playlist to see the Pitching Research template in action.

Step 3. Do you want to learn how to use the PR tool? Go to Exercises and Training page and check out what exercises you can do in your own time and what seminars and webinars are available in your region.

Step 4. Keen to participate in the Pitching Competitions? Subscribe to my Newsletter below to get news about past and upcoming events.

Have a question? Check out our FAQ page.

Want to get in touch? Go to Contact page to find out about ways to contact me.